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  1. From within Google Web Designer, click the + button under Events to add a new event. 
  2. Select a target.

    This will be the element of the ad that will be clickable.
  3. Select an event. 
  4. Select Custom under Action
  5. Type a unique name into the field (next to gwd.) provided (e.g., appnexusClick). Then paste the code below into the text box provided (this is your clickTag code). 

    Code Block
    function getParameterByName(name) {
      var match = RegExp('[?&]' + name + '=([^&]*)').exec(;
      return match && decodeURIComponent(match[1].replace(/\+/g, ' '));
    }'clickTag'), '_blank');

    Paste the code using your computer's menu bar as Google Web Designer has a known issue with key commands.
  6. Then click Click OK.
  7. Test (optional)

    Click Preview to open the ad in your browser. Add ?clickTag= at the of the URL in the address bar with the landing page you want to test. Refresh the page and click on the ad. A new window with the landing page you entered should open in your browser. When the ad is served, AppNexus sets the value of clickTag to AppNexus' click tracker and set a redirect to the landing page URL provided in Console.