Media Subtype Service
The AppNexus platform categorizes creatives by format, media type, and media subtype. Format defines the resource type of creatives (flash, image, etc.); media type defines the general display style of creatives (banner, expandable, video, etc.); and media subtype defines the specific display style of creatives (standard banner, MediaMind expandable, Standard VAST, etc.).
This read-only service allows you to view all of the supported media subtypes and the media types to which they belong.
View all media subtypes:
View a specific media subtype:
View media subtypes that belong to a specific media type:
The ID of the media subtype.
The name of the media subtype, for example, "Standard Banner", "In-Banner Video", or "15-Second VAST".
The date and time when AppNexus last modified the media subtype.
The media type to which the subtype belongs. See Media Type below for more details.
array of objects
The permitted sizes for creatives of the media subtype. See Permitted Sizes below for more details. Note that not all media subtypes have permitted size requirements.
array of objects
An array describing constraints on elements of native ads for this media subtype. Elements of a native ad can include the title, body content, and more. The format's constraints could be whether body content is required or recommended, or how long the text may be. See Native Assets below for more details.
media_type object contains the following fields. For a general definition of each supported media type, and for links to example ads, see Supported Media Types. (Customer login required)
The ID of media type.
The name of the media type, for example, "Banner" or "Video".
The group to which a media type belongs. This information is relevant for setting allowed media types on placements (see Placement Service). Only media types that belong to the same group can be allowed on a single placement.
The size requirement for creatives belonging to the media type. Possible values:
Each object in the
permitted_sizes array contains the following fields.
|platform_width||int||The actual rendering width, in pixels, for creatives of this media subtype. This is also the width that appears in reporting.|
|platform_height||int||The actual rendering height, in pixels, for creatives of this media subtype. This is also the height that appears in reporting.|
The name of the native asset. This can be one of:
The minimum allowable length of the text of the native asset for this media subtype, in characters.
|int||The maximium allowable length of the text of the native asset for this media subtype, in characters.|
|enum||Whether this asset is required by this particular media subtype. This field can contain several levels of "requiredness":|