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Auction Categories Feed

This is a log-level data feed that provides you with data on all categories (universal and custom) that were present in an auction where you were the selling member.

The AppNexus internal name for this feed is auction_categories_feed.

Each feed is delivered hourly and will be retained for 7 days.  The feed will be logged when an auction is complete.

If you enable the auction category feed, it will be in your feed list along with all your other log-level data feeds. See Log Level Data Feeds for more information (customer login required).

 ColumnTypeDescription
1
date_time
UNIX Epoch time

The time and date of impression (e.g., 1526057561 which would need to be translated to Friday, May 11, 2018 4:52:41 PM (UTC) ).

2
auction_id_64
bigint
The unique identifier of the auction.
3
user_id_64
bigint

The ID of the user.

4
seller_member_id
int
The member ID of the seller.
5
universal_categories
int
A list of category IDs for the universal categories that apply to this auction.
6
custom_categories
int
A list of category IDs for the custom categories that apply to this auction.
7hashed_user_id_64bytes

The hashed version of the AppNexus 64-bit User ID which will we provided as a proxy in certain cases where AppNexus is unable to provide the real user_id_64. You will not be able to target users via their hashed user ID. However you can use this identifier to calculate unique users, user frequency, and user recency. An example is provided below:

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