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Bidding Protocol

AppNexus currently supports the OpenRTB 2.4 bidding protocol. The following documents describe the AppNexus implementation of this protocol for bidders integrating with the AppNexus Impression Bus, as well as the various types of requests that can be specified through the Bidder Service.

Legacy Bidding Protocols will be deprecated on December 1, 2018. Please contact your AppNexus representative if you have questions.
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